Creative Success Depends on Long View
Listen Here:
In this podcast, we feature author Taylor Marsh, who [read more]
Ho Hos, Twinkies, And Ding Dongs: Why Trademarks And Trade Secrets Are Highly Valuable To Your Business
By now, you should have heard about Hostess going out of business after failed mediation talks with the unions.
Hostess is the maker of such iconic brands such as Ho Hos, Twinkies and Ding Dongs. Hostess plans to sell off its brands so it [...]
6 Reasons Why You Should Trademark Your Business Name
A common question
Many of my clients ask me “should my business name be trademarked?” The real question here is does it make sense to apply for a Certificate of Registration to get federal trademark protection? The answer is a resounding [...]
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