David Frood is the author of The Thinking Corporation (2008) and Steps to Becoming A Thinking Corporation (2014). He is an authority on corporate innovation through implementing employee-generated ideas after studying this topic as a corporate consultant over the past 2 decades.
Developing A Great Corporate Culture
- How important is the culture of an organization for generating ideas from employees?
- Most of us would know what it feels like to work in a great culture but what makes it great?
- If an organization isn’t happy with its culture how long does it take to change it?
- How would they go about making these changes?
- It’s quite common for the culture to change, for better or worse, with changes to senior management. How do you maintain a great culture once you have it?
Steps to Becoming A Thinking Corporation is available from barnesandnoble.com and amazon.com. The Thinking Corporation also conducts on-line culture surveys with employees. If you are interested send an email to email@example.com and request a brochure.
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