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Podcast: Youtility: Why Smart Marketing Is About Help Not Hype

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NY Times Bestselling Author, Jay Baer, is a hype-free Marketing Strategist, Speaker, and President of the social media and content marketing consultancy Convince & Convert. Jay is author of the bestselling book, Youtility: Why Smart Marketing Is About Help not Hype,and is a frequent contributor to the media including USA Today, Fast Company, MSNBC and more.

In this podcast, Jay discusses the “Ten Minute a Day Methodology” and how you can use it to accomplish goals more quickly!

Youtility: Why Smart Marketing Is About Help not Hype

  • What is YOUtility?
  • How can this approach make you stand out in a crowded social media marketplace?
  • What is the difference in a hype-based marketing to help-based strategy?
  • What is the #1 key to adopting the YOUtility strategy?
  • What small steps can businesses take right now to be help-based?

To learn more about Jay Baer and his bestselling book, Why Smart Marketing Is About Help Not Hype, please visit his site YOUtulityBook.com

This podcast is presented by Annie Jennings, of the National Publicity Firm, Annie Jennings PR  and the creator of JenningsWire online magazine.  JenningsWire is a diverse community of talented, insightful and relevant bloggers that share helpful and perhaps life-changing posts and podcasts. Please enjoy more posts on JenningsWire.com and discover bloggers that might be perfect for you!

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