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Dr. Will Clower is a bestselling author with a personality brand. He is also the CEO of Mediterranean Wellness, a company with its own brand in the corporate wellness space. Dr. Clower talks about the challenges he faces reconciling the two brands and how he leverages them for success.
When Brands Collide: How To Leverage Your Personal Brand
- Can you describe your two brands?
- How do the two brands get mixed up?
- How do you leverage one brand against the other?
- Which brand helps the other one more?
- Should authors build up their personal brands before branching out?
Dr. Will Clower is the CEO of Mediterranean Wellness, author, neuroscience PhD, media personality, and can be found at www.willclower.com. If you have questions you may reach him directly, will@willclower.com
This podcast is presented by Annie Jennings, of the National Publicity Firm, Annie Jennings PR that specializes in providing book marketing strategies to self-published and traditionally published authors. Annie Jennings PR books authors, speakers and experts on major top city radio talk shows that broadcast to the heart of the market, on local, regionally syndicated and national TV shows and on influential online media and in prestigious print magazines and newspapers.
Please visit Jenningswire.com and discover the blogger just right for you.
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